Halloumi conquers New York | Halloumi Cheese
July 27, 2023
Cyprus made a great impression while participating in the international food exhibition “2023 Summer Fancy Food Show”, held in Manhattan, New York from June 25 to 27, with the aim of promoting the most famous dairy product of the island: halloumi cheese. Cyprus participated in the international exhibition at the initiative of the Panagrotic Association of Cyprus and was represented by leading halloumi producers, under the umbrella of two European programs: “EU Delicious” and “Cheese U”.
In the framework of “EU Delicious”, the leading producer of dairy products of Cyprus Charalambides Christis exhibited its products, at the same stand where jams from Romania were also exhibited. It is important to note that Charalambides Christis export 40% of the halloumi they produce annually to 35 different countries. In particular, as the company’s export manager Stefanos Aloneutis informed us, 1,000 tons of halloumi are exported every year to the USA, while other important customers are the UK, Germany and Australia. The “Cheese U” program also focuses on the promotion of European products in the USA.
A total of 1,200 companies from the US and 35 other countries participated this summer in the “Fancy Food Show” international exhibition, which took place at the Jacob Javits Convention Center and which always gathers up the latest trends in the food and beverage industry. The participation of Cyprus, and specifically of halloumi, shows how valuable the product is now considered worldwide and promises an ever upward trend in global markets.